Over 2 years back, I was reading among my favored e-mail e-newsletters when I scrolled to the bottom of the email and saw the beehiiv logo design for the very first time. I clicked on it and immediately began wrecking Beehiiv HubSpot Integration.
I wasn’t certain why I really felt so psychological.
Being a permanent designer is difficult. I’m usually obtaining pitched various devices and services that do not appear to be worth my time.
I think I was emotional because I spent the last 6 months experimenting with different e-mail and e-newsletter platforms to aid construct my e-newsletter. And to be fair, there are some excellent alternatives for creating newsletters. But I could not locate one that made me provide a precise “yes”.
The problem with several existing e-newsletter platforms is that they don’t feel creator-centered. I want a newsletter system that lets me totally personalize my newsletter layouts, makes it super simple to write and send out emails, and provides me tools that help me assess metrics and obtain more customers.
I think I’ve ultimately discovered the right device.
Yet, I understand beehiiv might not be for every person. So let’s dive deep and see if it’s really best for you.
What is beehiiv?
beehiiv is an all-in-one system for newsletters. It’s a creator-friendly newsletter system that makes it simple to design, compose, send, advertise, monetize, and track the ROI of your e-newsletter.
Produced by previous workers at the popular e-newsletter company Morning Brew, beehiiv aims to assist creators launch and monetize their own e-newsletter– taking lots of development concepts from taking Morning Brew to over 4M clients.
In this article, I’m mosting likely to describe my individual experience with beehiiv, things I like (and hate) concerning it, all of it’s features, and why I made a decision to lastly select it as my newsletter platform of selection.
My personal experience with beehiiv
A few months ago, I inadvertently stumbled across beehiiv. The amusing story is that I have actually been on the lookout for a modern e-newsletter system for rather some time currently. I’ve hesitated hard when it concerned ultimately launching my newsletter.
Initially, I attempted Mailchimp. After that, a few various other indie systems. After that, Substack. And ultimately, I wound up making use of beehiiv.
I make sure many e-newsletter developers respect preferred e-newsletters with countless subscribers– I understand I do. The Morning Brew e-newsletter is one I respected a great deal. They have great content, lots of customers, and a smart referral program that permits them to get back at much more clients.
So, I took place a hunt to find out how these big e-newsletters set up their logistics. What system do they make use of? How do they track the ROI of their e-newsletters? How do they get even more customers? How do they produce an e-newsletter design that stays on-brand?
When I discovered beehiiv for the very first time, it appeared to respond to every one of my questions. I thought to myself, “damn individuals that constructed this device actually understand newsletter production and development.” I questioned who these developers of beehiiv were.
So I mosted likely to LinkedIn, and saw that the founders were a few of the first marketing and growth workers at Morning Brew– my mind exploded.
I recognized this was mosting likely to be a different newsletter system. One that’s concentrated on designer development.
Due to the fact that, any type of designer knows, you require development to be able to earn a living off of a newsletter. And locating the ideal e-newsletter stack (that scales) frequently means utilizing numerous various tools to aid accomplish one objective– one system for your newsletter, one system to monetize, and one system to set up references. It can get pricey.
So when I figured out beehiiv did every one of these points in one platform, and it was complimentary to begin using, it was a piece of cake to give it a try.
Who is beehiiv for?
beehiiv is for the lean web content developer that desires a platform that permits them to send customized e-newsletters with or without needing to have a website.
One of the most successful newsletters have the right tools to develop and scale their newsletters. beehiiv targets at providing you those tools.
If you’re an independent author, media firm, startup, or content developer, you need to seriously taking into consideration checking out beehiiv. It’s completely free to get started and you just pay when you get to over 2,500 customers on your listing.
If you in fact wind up having to spend for beehiiv it’s probably a great indicator that individuals enjoy reading your things.
beehiiv vs Substack
You might be asking, “isn’t there currently a system for authors called Substack?”.
Yes, yes there is. Substack is a wonderful platform made use of by thousands of independent authors. With Substack you obtain your very own website and use the system as your all-in-one remedy for sending out emails (while developing an archive of previous issues).
What sets beehiiv apart is it’s devotion to growth. beehiiv allows you do to all things Substack can do, with the advantage of far better analytics, even more style flexibilty, and a referral program to encourage your existing clients to get the word out.
beehiiv additionally provides you a site comparable to Substack. However, if you have your very own site currently, you can additionally utilize beehiiv’s sign-up installs (that’s what I utilize) to send your web site subscribers straight to your beehiiv email listing. On the exact same token, you can incorporate beehiiv with a device like Performance to allow people to subscribe to your e-newsletter straight from Twitter.
This gives you the flexibility to leverage various marketing networks to obtain your newsletter out right into the world, making beehiiv an excellent Substack alternative.
How to start using beehiiv e-mail marketing software program.
Enroll in a free plan
The primary step is to register for a free plan. You can do this by clicking on the “Begin trial” button on beehiiv’s site.
The free plan will permit you to have up to 2,500 clients, give you accessibility to site hosting, a newsletter CMS, development customization, analytics, outside embed kinds, and more. It’s a really charitable offering for those simply beginning (or for those searching for a new platform to migrate to).
Onboarding Beehiiv HubSpot Integration
After creating an account, you’ll go through an onboarding procedure that will ask points like, “is this your initial newsletter?”, “what other systems have you used?”, “do you have any paying customers?”, and much more.
You’ll after that produce a name and URL for your e-newsletter’s site. On the free plan, your e-newsletter will certainly survive on a beehiiv subdomain. So if your e-newsletter is called “Baking Cakes,” your site URL could be something like “baking-cakes. beehiiv.com”.
During the onboarding process, you’ll also choose your brand colors and design to see to it your newsletter template looks right.
Navigating your dashboard
Once you reach your primary control panel, you’ll see every one of your analytics and settings.
You will have detailed details on how many sign-ups you’re getting and where.
In the sidebar, you’ll see alternatives for “Beginning composing,” “Messages,” “Audience,” “Grow,” “Generate income from,” “Style,” and” Evaluate.” And at the very lower you’ll see the setups alternative.
Dashboard is your primary control center (screenshot above), Beginning creating is where you produce and publish e-newsletters, Posts is where you can see every one of your previous e-newsletter editions, Target market is where you can watch who your customers are (and break them down right into segments), Expand is where you have accessibility to a referral program (and development tutorials) and boosts to run ads, Monetize is where you can access the beehiiv ad network and monetize your e-newsletter with advertisements, Style is where you develop your newsletter landing page and blog post template, Evaluate is where you can see all your analytics, and Setups is where you can handle all of your admin stuff.
Creating your e-newsletter
beehiiv makes it easy to begin composing, with little to no rubbing. If you’re simply starting, and have a concept you want to discuss, I advise simply mosting likely to the “Compose” area in the navbar and clicking “Beginning writing”.
You can tweak your template and styling later on– concentrate on the content initially.
As you can see, beehiiv’s editor provides a tidy and user-friendly user interface for creating.
Once you begin composing, you can optimize headings, include links, and style your web content exactly how you such as.
beehiiv provides you tons of options for different kinds of material like video clips, links, photos, and more.
The team at beehiiv is likewise constantly releasing item feature and updates so I make certain there will be a whole lot more content features depending on when you read this.
Maximizing your settings and templates
Once you have a newsletter that’s ready to send, it’s time to make your email template and change some setups.
Here, you can upgrade the name of your newsletter, provide it a description, include your logo, switch on or off a welcome email to very first time clients, and a lot more.
Next, you can head over to the “Email Template” tab to make your layout.
You can modify history shades, borders, spacing, font styles, photo styles, and much more. I’m not mosting likely to experience ever single thing you can enhance with your email template because it’s a lot. Just experiment with the system free of charge and see it for yourself!
Necessary beehiiv features
beehiiv has tons of outstanding features that make it an excellent publishing system for any kind of e-newsletter designer.
Right here are several of the essential features you can find with beehiiv:.
E-newsletter builder
At its core, beehiiv is an e-newsletter publishing system. It makes it super very easy to create and send e-mails. I pointed out above some of the important things you can do with your setups and email style so I’ll save you some extra analysis.
The important things to keep in mind with beehiiv’s newsletter builder is that it has a truly contemporary and minimalistic feel. It’s most definitely among the much better e-mail editors I’ve ever before written in.
Site hosting
When you develop a beehiiv e-newsletter, every one of your e-newsletters (if you desire) live on a web site. Consider it as a web site for your newsletter that’s a home to every one of your previous issues of your e-newsletter, and a location where people can subscribe to your e-newsletter.
If you’re familiar with Substack, it’s practically similar to that.
All plans, consisting of the complimentary one, give you a web site. Nevertheless, the free plan places your website on a beehiiv subdomain so if you wish to include a custom-made domain name to remove all the beehiiv branding you’ll need to update to a paid plan.
Subscribe forms
Getting subscribers is essential. Besides, that’s why you have an e-newsletter right?
With beehiiv, individuals can sign up for your e-newsletter directly from your beehiiv website or through embed kinds.
If you already have a web site, and desire individuals to subscribe to your e-newsletter from your existing website, you’ll need to use an embed kind. This is what I utilize on this internet site (you can see the sign-up embed on the right hand column of this blog post if you scroll up).
With embed kinds, you have three various alternatives– a full width, a taken care of width, and a slim embed. I personally use the slim installed.
You can find the code fragment for these embeds in the “Subscribe Kinds” tab in your settings.
There’s also an option for attribution monitoring if you wish to ahead UTM parameters for tracking purposes– quite neat.
Nonetheless, there are a few features I want beehiiv had when it involved subscribe features. I make sure the team is working with updates for these, however I pointed out a few concerns I had in the pros and cons section listed below.
Referral program
Among the amazing things about beehiiv, that I have yet to see in any other e-newsletter system, is a solution for developing a referral program.
You can urge existing customers on your checklist to forward your e-mails to good friends and coworkers and if they obtain other individuals to register for your list, you can award them. These rewards can be in whatever type you want. I have actually seem numerous newsletter business give incentives in the form of merch and sticker labels.
This can seriously turn your customers into a word of mouth development engine for your e-newsletter– providing you one more opportunity for expanding your email list.
Nonetheless, to get accessibility to the referral program feature, you’ll have to update to an extra superior plan. I’ll look at all the plans later on in this short article.
Premium subscriptions
They say all you require to make a living online is 1,000 real followers. Registration earnings is certainly a monster of its own. If you’re seeking a platform to monetize your e-newsletter, this is it.
With beehiiv, you can create “premium” concerns of your newsletter that are just sent out to paying customers. This can be extremely profitable relying on what your newsletter has to use. As an example, Trends.co is a preferred premium newsletter that creates millions in income a year simply by having pay-only e-newsletter content.
Data analytics
Among the things I like regarding beehiiv is how clean and simple the analytics are. You get real-time date on exactly how your newsletter is doing, with open/click prices and client matter Beehiiv HubSpot Integration.
You get accessibility to all the metrics you require to get a bird-eye sight on just how your newsletter is actually doing. Logging into your control panel and seeing that client count go up is most definitely a dopamine booster.
beehiiv pricing plans
beehiiv offers four different pricing plans. You can check them out listed below.
The (cost-free) Launch plan gives you whatever you require to get going and grow your e-newsletter (approximately 2,500 clients).
The Scale plan ($ 49/month) offers you everything in the Launch plan with the enhancement the ad network, referral program, custom domain name, polls, and access to costs subscriptions. This is the plan I am on.
The Max plan ($ 109/month) gives you every little thing in the Grow plan with enhancement of concern assistance and removing the beehiiv branding.
All of these plans are quite generous in my viewpoint.
For example, if you have 100,000 customers you will certainly pay around $329 per month. In contrast to some competitors, like Kit (formerly ConvertKit), that would bill $679 each month for the same quantity– making beehiiv an excellent Kit option for many users.
I’m uncertain how the unit economics deal with this, yet beehiiv is certainly cheaper (at the moment) than what it can be.
beehiiv advantages and disadvantages
Of course, with every system, it has its pros and cons. Here are several of the pros and cons I have actually directly experienced while utilizing beehiiv:
Pros of using beehiiv
Here are several of the pros of using beehiiv as your e-newsletter platform of selection:
Easy to set up and start sending out e-newsletters absolutely free.
Tidy and modern-day subscriber analytics.
Great deals of flexibility with e-mail designs.
Referral program feature.
Web site hosting.
Create premium choices to generate income from.
Surveys.
To be straightforward, I haven’t seen one more e-newsletter platform that has actually been able to package all of these features together so well.
Yet of course, I do not intend to be biased so I’m going to state some cons.
Cons of using beehiiv
Below are several of the disadvantages I have actually located while utilizing beehiiv:.
Limitations around incorporating Webflow and beehiiv.
Limitations around adding personalized typefaces.
I utilize Webflow as my internet site building system of option (I graduated from WordPress and Squarespace a long period of time ago). I’m not going to go in excessive detail why I love Webflow a lot but you can review my Webflow testimonial if you ‘d like to find out more.
Right now, there really is nothing else method I can incorporate beehiiv with my Webflow web site other than using an iframe embed. I directly do not such as making use of iframe’s due to the fact that they often tend to decrease my web site a little bit. Every time a page on my website (with a beehiiv embed) tons, the sign-up installed is the last thing to fill on the page. It’s really recognizable when you’re on a slow-moving internet connection. However I can navigate that.
The major complaint I have is that I can not use a regular Webflow form (which I like making use of). There are means around this by using a device like Zapier but that would simply add additional costs that I do not require. To be truthful, this is more of a Webflow disadvantage over a beehiiv disadvantage however I believed I would state it.
Besides that, I still believe the pros far outweigh the disadvantages right here. I’m additionally confident that Webflow will ultimately create a far better means to incorporate with beehiiv.
Conclusion
Overall, beehiiv is a wonderful option for anybody aiming to study the world of e-mail marketing and newsletters.
The functionality of this newsletter system far outweighs several that are presently on the market. And with a charitable free plan, you really have absolutely nothing to lose for trying it.
The paid plans are additionally rather affordable for what they are. Paying just $329/month to have 100,000 customers on your checklist is unusual. If you were to have an e-newsletter with 100k subscribers, and all of these features beehiiv has, it could cost you well right into the thousands each month.
Anyways, I do not compose evaluation articles commonly. I just do when I in fact make use of the tool myself and would suggest it to a buddy.
I hope you discovered some quality on whether or not beehiiv is a great system for you.