Over 2 years back, I was reading one of my favorite email e-newsletters when I scrolled to the bottom of the e-mail and saw the beehiiv logo design for the very first time. I clicked on it and immediately started wrecking Beehiiv Pitch Deck.
I wasn’t sure why I felt so emotional.
Being a permanent designer is difficult. I’m frequently obtaining pitched different tools and services that don’t appear to be worth my time.
I guess I was emotional since I spent the last six months trying various e-mail and e-newsletter platforms to help construct my newsletter. And to be reasonable, there are some fantastic options for writing e-newsletters. But I couldn’t find one that made me offer a precise “yes”.
The problem with several existing newsletter systems is that they don’t feel creator-centered. I want a newsletter platform that lets me totally tailor my e-newsletter layouts, makes it extremely very easy to compose and send e-mails, and provides me devices that assist me examine metrics and get more customers.
I think I’ve lastly located the best device.
However, I know beehiiv may not be for everyone. So let’s dive deep and see if it’s in fact right for you.
What is beehiiv?
beehiiv is an all-in-one platform for newsletters. It’s a creator-friendly newsletter system that makes it very easy to layout, create, send, advertise, monetize, and track the ROI of your e-newsletter.
Produced by previous staff members at the renowned e-newsletter business Morning Brew, beehiiv intends to assist creators launch and monetize their very own newsletter– taking great deals of growth concepts from taking Morning Brew to over 4M customers.
In this short article, I’m going to describe my individual experience with beehiiv, things I like (and hate) regarding it, all of it’s features, and why I chose to ultimately choose it as my e-newsletter system of choice.
My individual experience with beehiiv
A few months back, I inadvertently came across beehiiv. The funny story is that I have actually been on the lookout for a modern-day e-newsletter platform for fairly time currently. I’ve procrastinated hard when it involved lastly launching my newsletter.
Initially, I attempted Mailchimp. Then, a few other indie systems. After that, Substack. And lastly, I wound up making use of beehiiv.
I’m sure many e-newsletter designers respect prominent newsletters with numerous clients– I know I do. The Morning Brew newsletter is one I respected a great deal. They have excellent material, lots of customers, and a creative referral program that allows them to get back at a lot more customers.
So, I went on a hunt to figure out just how these large newsletters established their logistics. What system do they use? How do they track the ROI of their newsletters? How do they get even more customers? How do they create an e-newsletter layout that remains on-brand?
When I discovered beehiiv for the first time, it seemed to address every one of my inquiries. I believed to myself, “damn the people that constructed this device really recognize newsletter development and growth.” I examined who these developers of beehiiv were.
So I went to LinkedIn, and saw that the founders were several of the first marketing and growth employees at Morning Brew– my brain took off.
I recognized this was going to be a various e-newsletter platform. One that’s concentrated on creator growth.
Because, any designer recognizes, you need growth to be able to make a living off of a newsletter. And discovering the best e-newsletter pile (that scales) frequently implies utilizing several different tools to help accomplish one objective– one platform for your newsletter, one system to generate income from, and one system to establish recommendations. It can get costly.
So when I learnt beehiiv did every one of these points in one platform, and it was totally free to start using, it was a piece of cake to give it a try.
Who is beehiiv for?
beehiiv is for the lean web content designer that wants a platform that permits them to send out personalized newsletters with or without needing to have a web site.
The most successful newsletters have the right devices to construct and scale their newsletters. beehiiv focuses on giving you those devices.
If you’re an independent writer, media firm, start-up, or material designer, you need to seriously thinking about trying out beehiiv. It’s completely complimentary to begin and you just pay when you reach over 2,500 clients on your list.
If you really end up having to pay for beehiiv it’s probably a great indicator that individuals love reading your stuff.
beehiiv vs Substack
You might be asking, “isn’t there currently a platform for authors called Substack?”.
Yes, of course there is. Substack is a fantastic system used by thousands of independent writers. With Substack you obtain your very own site and use the system as your all-in-one solution for sending out e-mails (while creating an archive of previous issues).
What collections beehiiv apart is it’s commitment to growth. beehiiv permits you do to all the important things Substack can do, with the benefit of much better analytics, more layout flexibilty, and a referral program to urge your existing clients to get words out.
beehiiv also gives you an internet site similar to Substack. However, if you have your very own website currently, you can also use beehiiv’s sign-up installs (that’s what I make use of) to send your web site customers directly to your beehiiv email listing. On the same token, you can integrate beehiiv with a device like Performance to permit people to subscribe to your newsletter straight from Twitter.
This provides you the versatility to take advantage of various marketing channels to obtain your e-newsletter out into the world, making beehiiv a wonderful Substack choice.
Just how to start utilizing beehiiv e-mail marketing software program.
Register for a free plan
The very first step is to enroll in a free plan. You can do this by clicking on the “Beginning trial” switch on beehiiv’s web site.
The free plan will certainly allow you to have up to 2,500 customers, provide you accessibility to internet site hosting, an e-newsletter CMS, advance customization, analytics, external embed forms, and a lot more. It’s a very charitable offering for those simply beginning (or for those seeking a brand-new system to migrate to).
Onboarding Beehiiv Pitch Deck
After creating an account, you’ll go through an onboarding process that will ask things like, “is this your initial newsletter?”, “what other platforms have you made use of?”, “do you have any paying subscribers?”, and extra.
You’ll after that produce a name and link for your e-newsletter’s site. On the free plan, your newsletter will certainly survive on a beehiiv subdomain. So if your newsletter is called “Baking Cakes,” your internet site link might be something like “baking-cakes. beehiiv.com”.
During the onboarding procedure, you’ll also choose your brand colors and design to ensure your newsletter template looks right.
Browsing your control panel
As soon as you reach your primary dashboard, you’ll see every one of your analytics and setups.
You will have described info on how many sign-ups you’re getting and where.
In the sidebar, you’ll see choices for “Beginning composing,” “Articles,” “Target market,” “Grow,” “Generate income from,” “Layout,” and” Examine.” And at the very lower you’ll see the settings choice.
Dashboard is your primary control center (screenshot over), Start creating is where you develop and publish e-newsletters, Messages is where you can see all of your previous newsletter versions, Audience is where you can see who your clients are (and break them down right into segments), Expand is where you have access to a referral program (and growth tutorials) and boosts to run ads, Monetize is where you can access the beehiiv ad network and monetize your e-newsletter with advertisements, Design is where you create your newsletter landing page and blog post template, Examine is where you can see all your analytics, and Setups is where you can handle all of your admin stuff.
Composing your e-newsletter
beehiiv makes it simple to begin creating, with little to no friction. If you’re simply starting out, and have an idea you want to blog about, I advise just going to the “Create” section in the navbar and clicking “Begin writing”.
You can tweak your template and styling later– focus on the web content initially.
As you can see, beehiiv’s editor provides a clean and user-friendly interface for writing.
Once you begin creating, you can maximize headings, include links, and style your content just how you such as.
beehiiv provides you lots of options for different sorts of content like video clips, links, images, and a lot more.
The group at beehiiv is likewise frequently launching item feature and updates so I’m sure there will be a lot extra material features relying on when you read this.
Optimizing your setups and templates
As soon as you have a newsletter that prepares to send, it’s time to make your email template and readjust some settings.
Right here, you can update the name of your e-newsletter, offer it a description, add your logo design, switch on or off a welcome email to very first time customers, and a lot more.
Next, you can head over to the “Email Template” tab to make your design.
You can edit background shades, borders, spacing, fonts, image layouts, and more. I’m not going to undergo ever solitary point you can maximize with your e-mail template because it’s a whole lot. Just try out the system for free and see it on your own!
Vital beehiiv features
beehiiv has lots of outstanding features that make it a great posting system for any type of e-newsletter designer.
Below are several of the crucial features you can discover with beehiiv:.
Newsletter builder
At its core, beehiiv is an e-newsletter posting system. It makes it incredibly easy to create and send out emails. I discussed over several of the important things you can do with your settings and e-mail layout so I’ll save you some additional analysis.
The important things to keep in mind with beehiiv’s newsletter builder is that it has a really modern-day and minimalistic feel. It’s definitely among the far better e-mail editors I’ve ever before written in.
Web site hosting
When you produce a beehiiv e-newsletter, all of your newsletters (if you want) survive on an internet site. Think of it as a website for your e-newsletter that’s a home to all of your previous concerns of your e-newsletter, and an area where individuals can subscribe to your e-newsletter.
If you’re familiar with Substack, it’s practically similar to that.
All plans, including the totally free one, offer you a website. Nevertheless, the free plan places your site on a beehiiv subdomain so if you intend to include a custom-made domain to get rid of all the beehiiv branding you’ll require to upgrade to a paid plan.
Subscribe forms
Getting customers is very important. Nevertheless, that’s why you have a newsletter right?
With beehiiv, people can register for your newsletter directly from your beehiiv internet site or with embed types.
If you already have a web site, and want people to sign up for your e-newsletter from your existing site, you’ll have to use an embed form. This is what I make use of on this web site (you can see the sign-up installed on the right hand column of this post if you scroll up).
With embed forms, you have three various alternatives– a full width, a repaired size, and a slim installed. I personally make use of the slim embed.
You can find the code fragment for these embeds in the “Subscribe Types” tab in your setups.
There’s also a choice for acknowledgment monitoring if you want to forward UTM criteria for tracking purposes– quite neat.
Nevertheless, there are a few features I desire beehiiv had when it concerned subscribe features. I make sure the group is working on updates for these, yet I pointed out a few worries I had in the benefits and drawbacks section below.
Referral program
One of the amazing things regarding beehiiv, that I have yet to see in any other e-newsletter platform, is a service for creating a referral program.
You can encourage existing subscribers on your checklist to onward your e-mails to close friends and coworkers and if they get other people to sign up for your list, you can compensate them. These rewards can be in whatever type you want. I’ve seem numerous newsletter business offer benefits in the form of merch and stickers.
This can seriously transform your clients right into a word of mouth growth engine for your newsletter– providing you an additional method for expanding your e-mail checklist.
Nevertheless, to get accessibility to the referral program feature, you’ll have to update to a much more premium plan. I’ll look at all the plans later in this short article.
Premium subscriptions
They say all you require to earn a living online is 1,000 real fans. Registration profits is certainly a beast of its own. If you’re looking for a platform to monetize your newsletter, this is it.
With beehiiv, you can create “costs” problems of your e-newsletter that are just sent to paying customers. This can be really lucrative depending upon what your e-newsletter has to use. As an example, Trends.co is a popular costs newsletter that produces millions in revenue a year just by having pay-only e-newsletter content.
Data analytics
Among things I enjoy regarding beehiiv is how clean and easy the analytics are. You get real-time day on just how your e-newsletter is doing, with open/click rates and customer matter Beehiiv Pitch Deck.
You get access to all the metrics you need to get a bird-eye sight on how your newsletter is actually doing. Logging right into your control panel and seeing that client matter rise is absolutely a dopamine booster.
beehiiv pricing plans
beehiiv provides four different pricing plans. You can check them out below.
The (free) Launch plan offers you every little thing you require to begin and grow your e-newsletter (as much as 2,500 subscribers).
The Scale plan ($ 49/month) offers you every little thing in the Launch plan with the enhancement the advertisement network, referral program, custom domain name, surveys, and access to costs memberships. This is the plan I get on.
The Max plan ($ 109/month) offers you everything in the Grow plan with enhancement of priority support and removing the beehiiv branding.
Every one of these plans are fairly charitable in my viewpoint.
For example, if you have 100,000 customers you will pay around $329 each month. Instead of some competitors, like Kit (formerly ConvertKit), that would bill $679 monthly for the very same quantity– making beehiiv a great Kit option for many customers.
I’m uncertain just how the system economics service this, however beehiiv is absolutely less costly (at the moment) than what it can be.
beehiiv benefits and drawbacks
Naturally, with every platform, it has its pros and cons. Here are several of the benefits and drawbacks I’ve directly experienced while using beehiiv:
Pros of using beehiiv
Right here are some of the pros of using beehiiv as your e-newsletter platform of selection:
Easy to set up and begin sending e-newsletters for free.
Tidy and modern subscriber analytics.
Great deals of versatility with e-mail designs.
Referral program feature.
Web site hosting.
Develop costs choices to monetize.
Polls.
To be sincere, I haven’t seen one more newsletter system that has actually been able to package every one of these features with each other so well.
However obviously, I don’t intend to be biased so I’m mosting likely to point out some cons.
Cons of using beehiiv
Right here are some of the cons I have actually found while making use of beehiiv:.
Limitations around integrating Webflow and beehiiv.
Limitations around including custom font styles.
I utilize Webflow as my site structure system of option (I finished from WordPress and Squarespace a long period of time ago). I’m not mosting likely to enter too much detail why I love Webflow a lot yet you can read my Webflow review if you wish to find out more.
Today, there actually is nothing else method I can integrate beehiiv with my Webflow website apart from utilizing an iframe embed. I personally don’t such as making use of iframe’s because they often tend to decrease my site a little bit. Every time a web page on my website (with a beehiiv embed) tons, the sign-up embed is the last point to load on the web page. It’s extremely recognizable when you get on a slow internet connection. Yet I can get around that.
The main complaint I have is that I can not make use of a regular Webflow form (which I like using). There are ways around this by utilizing a device like Zapier yet that would certainly just include additional expenses that I do not need. To be truthful, this is more of a Webflow con over a beehiiv con but I assumed I would state it.
Besides that, I still believe the pros far outweigh the cons below. I’m additionally hopeful that Webflow will ultimately develop a better means to integrate with beehiiv.
Conclusion
Overall, beehiiv is a terrific solution for anybody looking to dive into the globe of e-mail marketing and newsletters.
The capability of this newsletter system much surpasses lots of that are presently on the marketplace. And with a generous free plan, you truly have nothing to shed for trying it.
The paid plans are also fairly cheap wherefore they are. Paying only $329/month to have 100,000 clients on your listing is unheard of. If you were to have an e-newsletter with 100k customers, and all of these features beehiiv has, it might cost you well into the thousands each month.
Anyways, I do not compose review blog posts commonly. I just do when I in fact use the device myself and would suggest it to a good friend.
I wish you discovered some quality on whether or not beehiiv is a great platform for you.