Over two years back, I read among my favored e-mail newsletters when I scrolled to the bottom of the email and saw the beehiiv logo design for the very first time. I clicked on it and instantaneously started wrecking Beehiiv For Fashion & Beauty.
I had not been sure why I felt so emotional.
Being a full-time creator is difficult. I’m frequently obtaining pitched different tools and services that don’t appear to be worth my time.
I guess I was emotional because I spent the last six months trying different e-mail and newsletter platforms to help build my newsletter. And to be fair, there are some great choices for creating e-newsletters. However I couldn’t discover one that made me give a guaranteed “yes”.
The problem with many existing e-newsletter systems is that they do not feel creator-centered. I want a newsletter platform that lets me fully personalize my e-newsletter layouts, makes it extremely very easy to create and send emails, and offers me tools that help me examine metrics and get even more subscribers.
I think I have actually ultimately discovered the ideal tool.
However, I know beehiiv might not be for every person. So let’s dive deep and see if it’s really best for you.
What is beehiiv?
beehiiv is an all-in-one platform for newsletters. It’s a creator-friendly newsletter platform that makes it very easy to style, write, send, advertise, monetize, and track the ROI of your newsletter.
Produced by previous employees at the well-known newsletter business Morning Brew, beehiiv intends to help designers launch and monetize their own newsletter– taking lots of development concepts from taking Morning Brew to over 4M clients.
In this write-up, I’m going to explain my personal experience with beehiiv, the things I love (and hate) concerning it, all of it’s features, and why I chose to lastly choose it as my newsletter platform of option.
My personal experience with beehiiv
A few months earlier, I unintentionally stumbled across beehiiv. The amusing story is that I have actually watched for a modern newsletter platform for quite a long time now. I have actually postponed hard when it involved lastly releasing my e-newsletter.
Initially, I attempted Mailchimp. After that, a few various other indie systems. After that, Substack. And ultimately, I wound up utilizing beehiiv.
I make sure numerous e-newsletter makers look up to popular e-newsletters with millions of subscribers– I understand I do. The Morning Brew e-newsletter is one I admired a whole lot. They have terrific web content, lots of customers, and a clever referral program that enables them to get back at extra clients.
So, I took place a quest to find out how these huge newsletters set up their logistics. What platform do they use? How do they track the ROI of their newsletters? How do they obtain more customers? How do they develop a newsletter design that stays on-brand?
When I uncovered beehiiv for the first time, it seemed to respond to every one of my questions. I thought to myself, “damn the people that constructed this device really comprehend newsletter production and development.” I questioned who these creators of beehiiv were.
So I went to LinkedIn, and saw that the founders were a few of the very first marketing and growth staff members at Morning Brew– my brain exploded.
I recognized this was going to be a different e-newsletter platform. One that’s focused on creator development.
Since, any creator recognizes, you need development to be able to earn a living off of an e-newsletter. And locating the right e-newsletter stack (that scales) usually suggests utilizing several various devices to assist achieve one goal– one system for your newsletter, one system to generate income from, and one platform to establish referrals. It can get costly.
So when I figured out beehiiv did all of these points in one platform, and it was totally free to begin using, it was a no-brainer to give it a try.
Who is beehiiv for?
beehiiv is for the lean web content creator that wants a system that allows them to send custom-made newsletters with or without needing to have a web site.
The most effective e-newsletters have the right tools to construct and scale their newsletters. beehiiv targets at offering you those devices.
If you’re an independent author, media business, startup, or content developer, you need to seriously considering trying out beehiiv. It’s completely complimentary to get going and you just pay when you get to over 2,500 customers on your listing.
If you in fact wind up having to spend for beehiiv it’s possibly a good sign that individuals love reviewing your things.
beehiiv vs Substack
You might be asking, “isn’t there already a system for authors called Substack?”.
Yes, yes there is. Substack is an excellent system made use of by thousands of independent writers. With Substack you obtain your very own site and make use of the system as your all-in-one remedy for sending out e-mails (while producing an archive of previous concerns).
What sets beehiiv apart is it’s dedication to growth. beehiiv permits you do to all the things Substack can do, with the advantage of far better analytics, even more style flexibilty, and a referral program to urge your existing customers to obtain the word out.
beehiiv likewise offers you a site comparable to Substack. However, if you have your very own web site already, you can also make use of beehiiv’s sign-up installs (that’s what I use) to send your website customers directly to your beehiiv e-mail checklist. On the same token, you can integrate beehiiv with a tool like Revue to allow people to sign up for your newsletter straight from Twitter.
This gives you the adaptability to leverage different marketing channels to obtain your newsletter out right into the globe, making beehiiv a fantastic Substack alternative.
How to start using beehiiv email marketing software program.
Register for a free plan
The initial step is to sign up for a free plan. You can do this by clicking the “Beginning trial” switch on beehiiv’s internet site.
The free plan will certainly allow you to have up to 2,500 subscribers, offer you access to site hosting, an e-newsletter CMS, development customization, analytics, outside embed types, and more. It’s a really generous offering for those just beginning (or for those trying to find a brand-new platform to move to).
Onboarding Beehiiv For Fashion & Beauty
After developing an account, you’ll go through an onboarding procedure that will ask points like, “is this your very first newsletter?”, “what various other systems have you used?”, “do you have any paying clients?”, and extra.
You’ll after that create a name and URL for your newsletter’s website. On the free plan, your e-newsletter will survive on a beehiiv subdomain. So if your e-newsletter is called “Baking Cakes,” your site link could be something like “baking-cakes. beehiiv.com”.
During the onboarding procedure, you’ll additionally choose your brand colors and design to see to it your newsletter template looks right.
Browsing your control panel
When you reach your major control panel, you’ll see every one of your analytics and settings.
You will have described details on the number of sign-ups you’re getting and where.
In the sidebar, you’ll see choices for “Beginning creating,” “Articles,” “Target market,” “Expand,” “Monetize,” “Style,” and” Evaluate.” And at the really lower you’ll see the setups option.
Dashboard is your primary nerve center (screenshot over), Beginning creating is where you develop and release newsletters, Articles is where you can see every one of your previous e-newsletter editions, Target market is where you can see who your subscribers are (and damage them down right into sectors), Grow is where you have access to a referral program (and development tutorials) and boosts to run advertisements, Monetize is where you can access the beehiiv ad network and monetize your newsletter with advertisements, Layout is where you create your newsletter landing page and post template, Examine is where you can see all your analytics, and Settings is where you can take care of every one of your admin stuff.
Creating your newsletter
beehiiv makes it very easy to begin composing, with little to no friction. If you’re just starting, and have an idea you want to discuss, I advise just going to the “Create” section in the navbar and clicking “Start writing”.
You can tweak your template and styling later– focus on the material initially.
As you can see, beehiiv’s editor supplies a clean and easy to use interface for composing.
When you begin writing, you can enhance headings, include web links, and design your web content exactly how you like.
beehiiv offers you lots of alternatives for various types of material like videos, links, photos, and extra.
The group at beehiiv is also frequently launching item feature and updates so I’m sure there will certainly be a whole lot more content features relying on when you read this.
Optimizing your setups and templates
Once you have a newsletter that prepares to send out, it’s time to develop your email template and change some setups.
Right here, you can update the name of your newsletter, give it a summary, include your logo design, activate or off a welcome email to very first time subscribers, and more.
Next, you can head over to the “Email Template” tab to make your design.
You can edit history shades, borders, spacing, typefaces, image styles, and more. I’m not mosting likely to undergo ever single thing you can optimize with your e-mail template since it’s a whole lot. Just check out the system absolutely free and see it on your own!
Vital beehiiv features
beehiiv has lots of fantastic features that make it a terrific publishing system for any newsletter creator.
Right here are a few of the crucial features you can discover with beehiiv:.
Newsletter builder
At its core, beehiiv is an e-newsletter publishing system. It makes it incredibly simple to create and send e-mails. I pointed out over some of the things you can do with your settings and e-mail layout so I’ll spare you some added analysis.
Things to keep in mind with beehiiv’s e-newsletter builder is that it has a truly modern and minimalistic feeling. It’s absolutely one of the better email editors I have actually ever written in.
Website hosting
When you create a beehiiv e-newsletter, all of your newsletters (if you desire) reside on a web site. Consider it as a website for your e-newsletter that’s a home to all of your previous concerns of your e-newsletter, and an area where individuals can subscribe to your newsletter.
If you’re familiar with Substack, it’s basically comparable to that.
All plans, consisting of the complimentary one, give you a web site. Nonetheless, the free plan locations your web site on a beehiiv subdomain so if you wish to include a custom domain name to remove all the beehiiv branding you’ll need to update to a paid plan.
Subscribe forms
Getting clients is very important. Nevertheless, that’s why you have a newsletter right?
With beehiiv, people can subscribe to your e-newsletter directly from your beehiiv internet site or through embed forms.
If you currently have a web site, and desire individuals to register for your newsletter from your existing site, you’ll need to utilize an embed kind. This is what I utilize on this website (you can see the sign-up embed on the right hand column of this post if you scroll up).
With embed types, you have three different choices– a complete size, a taken care of size, and a slim installed. I directly utilize the slim embed.
You can find the code snippet for these embeds in the “Subscribe Types” tab in your setups.
There’s likewise an option for attribution tracking if you wish to ahead UTM specifications for tracking purposes– pretty cool.
However, there are a few features I want beehiiv had when it pertained to subscribe features. I make sure the team is servicing updates for these, however I mentioned a few problems I had in the benefits and drawbacks area below.
Referral program
Among the amazing things about beehiiv, that I have yet to see in any other newsletter system, is a service for producing a referral program.
You can motivate existing subscribers on your checklist to forward your e-mails to friends and associates and if they get other individuals to register for your listing, you can award them. These rewards can be in whatever form you desire. I have actually seem lots of newsletter business provide rewards in the form of merch and sticker labels.
This can seriously transform your subscribers into a word of mouth growth engine for your e-newsletter– offering you another opportunity for growing your e-mail list.
However, to obtain accessibility to the referral program feature, you’ll need to upgrade to an extra exceptional plan. I’ll review all the plans later on in this write-up.
Premium subscriptions
They say all you require to make a living online is 1,000 true fans. Membership earnings is certainly a beast of its own. If you’re searching for a platform to monetize your e-newsletter, this is it.
With beehiiv, you can create “costs” concerns of your e-newsletter that are just sent out to paying clients. This can be really financially rewarding depending upon what your newsletter has to supply. For example, Trends.co is a popular costs e-newsletter that generates millions in revenue a year just by having pay-only e-newsletter material.
Information analytics
One of the things I like concerning beehiiv is exactly how clean and simple the analytics are. You obtain real-time date on exactly how your e-newsletter is doing, with open/click prices and subscriber count Beehiiv For Fashion & Beauty.
You get access to all the metrics you require to obtain a bird-eye sight on just how your newsletter is actually doing. Logging right into your control panel and seeing that subscriber matter rise is most definitely a dopamine booster.
beehiiv pricing plans
beehiiv offers 4 various pricing plans. You can check them out below.
The (complimentary) Launch plan provides you whatever you require to get started and grow your newsletter (approximately 2,500 customers).
The Scale plan ($ 49/month) offers you every little thing in the Launch plan with the addition the advertisement network, referral program, customized domain name, polls, and accessibility to premium subscriptions. This is the plan I am on.
The Max plan ($ 109/month) provides you everything in the Grow plan with addition of concern assistance and getting rid of the beehiiv branding.
Every one of these plans are fairly charitable in my point of view.
For example, if you have 100,000 subscribers you will pay around $329 each month. As opposed to some competitors, like Kit (formerly ConvertKit), that would certainly bill $679 per month for the same amount– making beehiiv a fantastic Kit option for lots of users.
I’m not sure exactly how the unit business economics work with this, however beehiiv is certainly more affordable (at the moment) than what it can be.
beehiiv benefits and drawbacks
Of course, with every platform, it has its pros and cons. Right here are several of the pros and cons I have actually directly experienced while using beehiiv:
Pros of using beehiiv
Here are a few of the pros of using beehiiv as your newsletter system of choice:
Easy to set up and begin sending out e-newsletters free of cost.
Tidy and modern-day subscriber analytics.
Great deals of flexibility with email styles.
Referral program feature.
Website hosting.
Develop premium choices to generate income from.
Polls.
To be honest, I haven’t seen another newsletter platform that has actually been able to package all of these features with each other so well.
However naturally, I do not intend to be biased so I’m mosting likely to mention some disadvantages.
Cons of using beehiiv
Right here are several of the disadvantages I have actually found while utilizing beehiiv:.
Limitations around incorporating Webflow and beehiiv.
Limitations around adding customized font styles.
I use Webflow as my website structure system of option (I finished from WordPress and Squarespace a long period of time ago). I’m not going to enter too much information why I love Webflow a lot however you can review my Webflow review if you want to learn more.
Today, there actually is nothing else means I can incorporate beehiiv with my Webflow internet site apart from making use of an iframe embed. I directly do not such as utilizing iframe’s since they often tend to slow down my web site a little bit. Each time a web page on my site (with a beehiiv embed) tons, the sign-up installed is the last point to fill on the page. It’s really recognizable when you get on a sluggish internet connection. However I can navigate that.
The primary complaint I have is that I can not use a routine Webflow type (which I enjoy utilizing). There are methods around this by utilizing a device like Zapier but that would just add added expenses that I don’t need. To be straightforward, this is even more of a Webflow con over a beehiiv con yet I thought I would state it.
Besides that, I still think the pros much surpass the cons right here. I’m additionally hopeful that Webflow will at some point produce a better method to integrate with beehiiv.
Conclusion
In general, beehiiv is a great service for anybody looking to dive into the world of email marketing and newsletters.
The capability of this e-newsletter system far outweighs many that are currently on the market. And with a generous free plan, you truly have absolutely nothing to shed for trying it.
The paid plans are likewise rather low-cost wherefore they are. Paying only $329/month to have 100,000 customers on your list is unheard of. If you were to have an e-newsletter with 100k customers, and all of these features beehiiv has, it could cost you well into the thousands monthly.
Anyways, I don’t write review articles often. I only do when I in fact make use of the tool myself and would recommend it to a close friend.
I hope you located some clarity on whether or not beehiiv is a good system for you.