Over two years back, I was reading one of my preferred e-mail newsletters when I scrolled to the bottom of the e-mail and saw the beehiiv logo for the first time. I clicked it and instantaneously started destroying Beehiiv Vs Omnisend.
I wasn’t sure why I felt so emotional.
Being a full time creator is difficult. I’m frequently obtaining pitched various tools and services that do not appear to be worth my time.
I think I was psychological since I spent the last 6 months checking out various email and e-newsletter systems to aid construct my newsletter. And to be reasonable, there are some great options for composing e-newsletters. However I could not find one that made me provide a guaranteed “yes”.
The issue with numerous existing newsletter platforms is that they do not really feel creator-centered. I desire a newsletter system that lets me fully tailor my newsletter designs, makes it super easy to create and send e-mails, and provides me tools that help me analyze metrics and get more customers.
I believe I’ve finally discovered the ideal device.
However, I know beehiiv may not be for everybody. So let’s dive deep and see if it’s actually ideal for you.
What is beehiiv?
beehiiv is an all-in-one platform for e-newsletters. It’s a creator-friendly e-newsletter system that makes it simple to design, compose, send, promote, monetize, and track the ROI of your e-newsletter.
Produced by previous employees at the famous e-newsletter business Morning Brew, beehiiv intends to help designers launch and monetize their very own e-newsletter– taking lots of growth principles from taking Morning Brew to over 4M subscribers.
In this write-up, I’m going to describe my personal experience with beehiiv, the things I enjoy (and hate) about it, all of it’s features, and why I determined to finally opt for it as my e-newsletter system of choice.
My personal experience with beehiiv
A couple of months earlier, I unintentionally stumbled across beehiiv. The funny tale is that I have actually watched for a modern newsletter platform for quite some time currently. I have actually procrastinated hard when it concerned ultimately launching my newsletter.
First, I tried Mailchimp. After that, a few various other indie platforms. After that, Substack. And lastly, I ended up utilizing beehiiv.
I make certain several newsletter makers look up to popular newsletters with millions of subscribers– I know I do. The Morning Brew e-newsletter is one I admired a lot. They have great material, lots of customers, and a smart referral program that allows them to get even more clients.
So, I went on a search to identify just how these large newsletters established their logistics. What system do they use? How do they track the ROI of their newsletters? How do they get more customers? How do they produce a newsletter style that remains on-brand?
When I discovered beehiiv for the first time, it seemed to address every one of my questions. I believed to myself, “damn the people that built this device truly understand e-newsletter production and development.” I examined who these developers of beehiiv were.
So I mosted likely to LinkedIn, and saw that the co-founders were a few of the very first marketing and growth staff members at Morning Brew– my mind blew up.
I recognized this was going to be a different e-newsletter platform. One that’s concentrated on creator development.
Due to the fact that, any designer understands, you need growth to be able to earn a living off of a newsletter. And discovering the appropriate e-newsletter stack (that scales) frequently indicates utilizing several different devices to aid accomplish one goal– one system for your newsletter, one system to generate income from, and one system to establish referrals. It can get pricey.
So when I discovered beehiiv did every one of these points in one system, and it was cost-free to start utilizing, it was a no-brainer to give it a try.
Who is beehiiv for?
beehiiv is for the lean content designer that wants a platform that enables them to send out customized e-newsletters with or without requiring to have a site.
One of the most effective e-newsletters have the right devices to develop and scale their e-newsletters. beehiiv aims at providing you those tools.
If you’re an independent author, media firm, start-up, or content maker, you must seriously considering experimenting with beehiiv. It’s totally cost-free to get going and you only pay when you reach over 2,500 clients on your list.
If you actually wind up having to spend for beehiiv it’s probably a good indicator that people enjoy reviewing your stuff.
beehiiv vs Substack
You may be asking, “isn’t there currently a system for writers called Substack?”.
Yes, yes there is. Substack is a fantastic platform utilized by hundreds of independent writers. With Substack you obtain your own site and make use of the system as your all-in-one remedy for sending out emails (while creating an archive of previous concerns).
What collections beehiiv apart is it’s dedication to growth. beehiiv allows you do to all the important things Substack can do, with the advantage of much better analytics, even more layout flexibilty, and a referral program to motivate your existing subscribers to get words out.
beehiiv additionally gives you a web site comparable to Substack. Yet, if you have your own internet site already, you can also use beehiiv’s sign-up installs (that’s what I utilize) to send your website clients directly to your beehiiv e-mail listing. On the same token, you can incorporate beehiiv with a device like Revue to allow individuals to sign up for your newsletter directly from Twitter.
This provides you the versatility to leverage different marketing channels to obtain your newsletter out right into the globe, making beehiiv a great Substack choice.
Exactly how to start utilizing beehiiv e-mail marketing software.
Enroll in a free plan
The first step is to sign up for a free plan. You can do this by clicking on the “Start trial” switch on beehiiv’s website.
The free plan will certainly enable you to have up to 2,500 clients, offer you access to web site hosting, an e-newsletter CMS, advance customization, analytics, exterior embed kinds, and much more. It’s an extremely charitable offering for those simply starting (or for those trying to find a new platform to migrate to).
Onboarding Beehiiv Vs Omnisend
After creating an account, you’ll undergo an onboarding procedure that will ask points like, “is this your initial e-newsletter?”, “what various other systems have you used?”, “do you have any paying customers?”, and extra.
You’ll after that create a name and link for your newsletter’s website. On the free plan, your e-newsletter will certainly survive on a beehiiv subdomain. So if your e-newsletter is called “Baking Cakes,” your internet site link may be something like “baking-cakes. beehiiv.com”.
During the onboarding process, you’ll additionally choose your brand name colors and design to make certain your newsletter template looks right.
Browsing your control panel
When you reach your major control panel, you’ll see all of your analytics and setups.
You will certainly have detailed info on how many sign-ups you’re obtaining and where.
In the sidebar, you’ll see choices for “Start composing,” “Blog posts,” “Audience,” “Expand,” “Monetize,” “Layout,” and” Evaluate.” And at the very lower you’ll see the setups option.
Dashboard is your main nerve center (screenshot over), Begin creating is where you develop and release e-newsletters, Messages is where you can see every one of your previous e-newsletter versions, Audience is where you can watch who your subscribers are (and break them down right into sections), Expand is where you have access to a referral program (and growth tutorials) and boosts to run advertisements, Monetize is where you can access the beehiiv ad network and monetize your e-newsletter with ads, Layout is where you develop your e-newsletter landing page and article template, Assess is where you can see all your analytics, and Setups is where you can handle every one of your admin stuff.
Composing your newsletter
beehiiv makes it very easy to begin writing, with little to no friction. If you’re just beginning, and have an idea you want to cover, I suggest just going to the “Create” section in the navbar and clicking on “Begin writing”.
You can modify your template and styling later– concentrate on the content initially.
As you can see, beehiiv’s editor offers a tidy and easy to use user interface for creating.
Once you start writing, you can maximize headings, add web links, and style your web content exactly how you like.
beehiiv gives you lots of choices for different kinds of web content like video clips, links, photos, and extra.
The group at beehiiv is likewise constantly launching product feature and updates so I make certain there will be a great deal more material features depending on when you read this.
Enhancing your setups and templates
Once you have a newsletter that prepares to send out, it’s time to create your email template and change some settings.
Right here, you can update the name of your e-newsletter, offer it a summary, include your logo design, turn on or off a welcome email to very first time clients, and more.
Next off, you can head over to the “Email Template” tab to make your design.
You can modify history colors, borders, spacing, typefaces, picture layouts, and a lot more. I’m not mosting likely to go through ever solitary point you can optimize with your e-mail template since it’s a lot. Simply experiment with the platform free of charge and see it on your own!
Vital beehiiv features
beehiiv has tons of amazing features that make it a fantastic publishing system for any type of newsletter developer.
Right here are some of the necessary features you can discover with beehiiv:.
Newsletter builder
At its core, beehiiv is an e-newsletter posting system. It makes it super very easy to compose and send e-mails. I discussed above a few of the important things you can do with your setups and email design so I’ll spare you some added analysis.
Things to note with beehiiv’s e-newsletter builder is that it has a really modern-day and minimalistic feeling. It’s most definitely one of the much better e-mail editors I’ve ever before written in.
Internet site hosting
When you produce a beehiiv newsletter, every one of your e-newsletters (if you desire) live on a web site. Think of it as a website for your e-newsletter that’s a home to every one of your previous issues of your e-newsletter, and an area where people can register for your newsletter.
If you’re familiar with Substack, it’s basically comparable to that.
All plans, including the free one, provide you an internet site. Nonetheless, the free plan areas your site on a beehiiv subdomain so if you wish to include a custom domain to remove all the beehiiv branding you’ll require to upgrade to a paid plan.
Subscribe forms
Obtaining customers is essential. Besides, that’s why you have a newsletter right?
With beehiiv, individuals can sign up for your newsletter straight from your beehiiv web site or with embed forms.
If you currently have a website, and want people to subscribe to your e-newsletter from your existing website, you’ll have to use an embed kind. This is what I utilize on this web site (you can see the sign-up embed on the right hand column of this blog post if you scroll up).
With embed forms, you have three various choices– a complete size, a repaired width, and a slim embed. I personally make use of the slim installed.
You can find the code snippet for these embeds in the “Subscribe Forms” tab in your setups.
There’s likewise an alternative for attribution tracking if you wish to ahead UTM parameters for tracking objectives– pretty neat.
However, there are a couple of features I want beehiiv had when it came to subscribe features. I make sure the group is working with updates for these, but I mentioned a couple of concerns I had in the advantages and disadvantages area below.
Referral program
One of the amazing things about beehiiv, that I have yet to see in any other newsletter platform, is a solution for creating a referral program.
You can motivate existing customers on your list to forward your emails to close friends and coworkers and if they obtain other individuals to register for your list, you can compensate them. These incentives can be in whatever kind you desire. I’ve seem several e-newsletter firms provide incentives in the form of merch and stickers.
This can seriously transform your subscribers right into a word of mouth development engine for your newsletter– giving you an additional method for growing your email checklist.
Nevertheless, to get access to the referral program feature, you’ll have to update to a more premium plan. I’ll go over all the plans later on in this article.
Premium memberships
They say all you require to earn a living online is 1,000 true followers. Registration income is most definitely a beast of its own. If you’re searching for a system to monetize your newsletter, this is it.
With beehiiv, you can develop “premium” problems of your newsletter that are only sent out to paying clients. This can be extremely profitable depending on what your newsletter has to provide. For instance, Trends.co is a popular premium e-newsletter that produces millions in profits a year just by having pay-only e-newsletter web content.
Data analytics
One of the things I enjoy concerning beehiiv is how clean and straightforward the analytics are. You get real-time date on just how your newsletter is doing, with open/click rates and customer matter Beehiiv Vs Omnisend.
You get access to all the metrics you need to obtain a bird-eye sight on how your e-newsletter is in fact doing. Logging into your dashboard and seeing that customer matter go up is absolutely a dopamine booster.
beehiiv pricing plans
beehiiv uses four different pricing plans. You can check them out below.
The (totally free) Launch plan offers you whatever you require to get started and expand your e-newsletter (up to 2,500 customers).
The Scale plan ($ 49/month) gives you everything in the Launch plan with the addition the advertisement network, referral program, custom-made domain, surveys, and accessibility to premium registrations. This is the plan I am on.
The Max plan ($ 109/month) provides you whatever in the Grow plan with addition of priority assistance and getting rid of the beehiiv branding.
Every one of these plans are rather charitable in my opinion.
For example, if you have 100,000 subscribers you will certainly pay around $329 monthly. Instead of some competitors, like Kit (previously ConvertKit), that would charge $679 each month for the very same quantity– making beehiiv a great Kit alternative for lots of users.
I’m uncertain how the system business economics service this, yet beehiiv is absolutely more affordable (at the moment) than what it can be.
beehiiv benefits and drawbacks
Naturally, with every system, it has its pros and cons. Below are several of the advantages and disadvantages I have actually personally experienced while utilizing beehiiv:
Pros of using beehiiv
Right here are a few of the pros of using beehiiv as your e-newsletter system of option:
Easy to set up and begin sending newsletters completely free.
Clean and modern subscriber analytics.
Lots of flexibility with email designs.
Referral program feature.
Website hosting.
Produce premium choices to generate income from.
Surveys.
To be honest, I haven’t seen an additional e-newsletter system that has actually had the ability to package all of these features together so well.
However obviously, I do not intend to be biased so I’m mosting likely to mention some cons.
Disadvantages of using beehiiv
Here are several of the disadvantages I have actually discovered while utilizing beehiiv:.
Limitations around incorporating Webflow and beehiiv.
Limitations around adding personalized fonts.
I utilize Webflow as my website structure platform of selection (I finished from WordPress and Squarespace a very long time ago). I’m not mosting likely to go in too much information why I enjoy Webflow a lot yet you can read my Webflow testimonial if you would love to discover more.
Right now, there truly is nothing else way I can incorporate beehiiv with my Webflow internet site apart from making use of an iframe embed. I personally do not like using iframe’s because they have a tendency to reduce my site a bit. Whenever a page on my site (with a beehiiv embed) tons, the sign-up installed is the last thing to pack on the page. It’s really recognizable when you’re on a slow-moving internet connection. Yet I can navigate that.
The main complaint I have is that I can not use a routine Webflow type (which I enjoy making use of). There are ways around this by using a tool like Zapier however that would certainly simply include additional prices that I do not require. To be honest, this is even more of a Webflow con over a beehiiv disadvantage yet I believed I would mention it.
Besides that, I still believe the pros far outweigh the cons right here. I’m also enthusiastic that Webflow will ultimately develop a better means to integrate with beehiiv.
Verdict
In general, beehiiv is a terrific remedy for any individual wanting to study the globe of e-mail marketing and newsletters.
The capability of this e-newsletter system much surpasses lots of that are currently on the market. And with a generous free plan, you really have nothing to shed for trying it.
The paid plans are additionally rather low-cost of what they are. Paying just $329/month to have 100,000 subscribers on your checklist is unprecedented. If you were to have an e-newsletter with 100k clients, and all of these features beehiiv has, it can cost you well into the thousands monthly.
Anyways, I don’t write testimonial posts frequently. I only do when I in fact utilize the tool myself and would advise it to a close friend.
I hope you located some clearness on whether beehiiv is an excellent platform for you.