Over two years ago, I read among my preferred e-mail newsletters when I scrolled to the bottom of the email and saw the beehiiv logo design for the very first time. I clicked on it and instantaneously started wrecking Kea Marketing LLC Beehiiv.
I wasn’t certain why I felt so psychological.
Being a permanent maker is difficult. I’m usually obtaining pitched different devices and solutions that do not appear to be worth my time.
I think I was emotional because I invested the last six months trying out various email and newsletter systems to assist construct my newsletter. And to be reasonable, there are some great options for creating newsletters. Yet I couldn’t locate one that made me provide a definite “yes”.
The concern with numerous existing e-newsletter systems is that they do not really feel creator-centered. I want a newsletter platform that lets me totally customize my e-newsletter styles, makes it super easy to write and send e-mails, and offers me devices that help me assess metrics and get more subscribers.
I believe I’ve lastly located the right tool.
Yet, I understand beehiiv may not be for everybody. So let’s dive deep and see if it’s actually appropriate for you.
What is beehiiv?
beehiiv is an all-in-one system for newsletters. It’s a creator-friendly newsletter platform that makes it simple to design, create, send out, promote, monetize, and track the ROI of your e-newsletter.
Produced by previous workers at the renowned newsletter firm Morning Brew, beehiiv aims to aid creators launch and monetize their very own e-newsletter– taking lots of growth concepts from taking Morning Brew to over 4M customers.
In this article, I’m mosting likely to explain my personal experience with beehiiv, things I love (and hate) about it, all of it’s features, and why I made a decision to finally go with it as my newsletter platform of choice.
My individual experience with beehiiv
A couple of months earlier, I mistakenly stumbled across beehiiv. The funny story is that I’ve been on the lookout for a modern e-newsletter platform for rather a long time currently. I’ve postponed hard when it pertained to ultimately introducing my newsletter.
Initially, I attempted Mailchimp. After that, a couple of various other indie platforms. After that, Substack. And lastly, I ended up utilizing beehiiv.
I’m sure several e-newsletter makers look up to preferred e-newsletters with millions of clients– I recognize I do. The Morning Brew e-newsletter is one I appreciated a great deal. They have terrific material, tons of customers, and a smart referral program that permits them to get even more customers.
So, I went on a search to figure out how these big e-newsletters set up their logistics. What system do they use? How do they track the ROI of their newsletters? How do they obtain even more customers? How do they develop an e-newsletter layout that remains on-brand?
When I uncovered beehiiv for the very first time, it appeared to respond to all of my inquiries. I thought to myself, “damn individuals that developed this device actually understand e-newsletter development and growth.” I questioned who these creators of beehiiv were.
So I mosted likely to LinkedIn, and saw that the founders were some of the very first marketing and development employees at Morning Brew– my brain took off.
I understood this was mosting likely to be a various newsletter platform. One that’s concentrated on maker growth.
Because, any designer recognizes, you require development to be able to make a living off of an e-newsletter. And finding the ideal e-newsletter pile (that scales) typically means making use of several various tools to aid achieve one goal– one platform for your newsletter, one platform to monetize, and one platform to establish references. It can obtain costly.
So when I found out beehiiv did every one of these points in one platform, and it was free to begin making use of, it was a piece of cake to give it a try.
Who is beehiiv for?
beehiiv is for the lean web content developer that desires a platform that permits them to send custom-made newsletters with or without needing to have a web site.
The most successful newsletters have the right devices to build and scale their newsletters. beehiiv targets at giving you those devices.
If you’re an independent writer, media company, startup, or web content developer, you should seriously considering trying beehiiv. It’s entirely complimentary to get going and you only pay when you get to over 2,500 clients on your listing.
If you actually wind up having to pay for beehiiv it’s probably an excellent indication that individuals like reading your stuff.
beehiiv vs Substack
You may be asking, “isn’t there already a platform for writers called Substack?”.
Yes, indeed there is. Substack is a great system utilized by thousands of independent authors. With Substack you obtain your own site and utilize the platform as your all-in-one remedy for sending emails (while developing an archive of previous issues).
What collections beehiiv apart is it’s dedication to development. beehiiv allows you do to all things Substack can do, with the advantage of better analytics, more layout flexibilty, and a referral program to urge your existing clients to get the word out.
beehiiv likewise provides you a web site similar to Substack. However, if you have your very own website already, you can likewise utilize beehiiv’s sign-up installs (that’s what I make use of) to send your internet site subscribers right to your beehiiv e-mail list. On the very same token, you can integrate beehiiv with a device like Revue to allow individuals to sign up for your newsletter straight from Twitter.
This provides you the flexibility to take advantage of different marketing networks to get your newsletter out right into the world, making beehiiv a terrific Substack alternative.
How to start using beehiiv e-mail marketing software application.
Sign up for a free plan
The first step is to register for a free plan. You can do this by clicking the “Start trial” switch on beehiiv’s site.
The free plan will certainly enable you to have up to 2,500 clients, give you access to web site hosting, a newsletter CMS, breakthrough modification, analytics, external embed forms, and much more. It’s a really charitable offering for those simply beginning (or for those searching for a brand-new platform to move to).
Onboarding Kea Marketing LLC Beehiiv
After developing an account, you’ll go through an onboarding procedure that will ask points like, “is this your very first newsletter?”, “what various other systems have you used?”, “do you have any paying customers?”, and extra.
You’ll then produce a name and URL for your e-newsletter’s website. On the free plan, your e-newsletter will certainly survive a beehiiv subdomain. So if your newsletter is called “Cooking Cakes,” your web site URL might be something like “baking-cakes. beehiiv.com”.
During the onboarding process, you’ll likewise choose your brand name design and colors to ensure your newsletter template looks right.
Navigating your control panel
Once you reach your major control panel, you’ll see every one of your analytics and settings.
You will certainly have detailed information on the amount of sign-ups you’re getting and from where.
In the sidebar, you’ll see choices for “Begin composing,” “Messages,” “Target market,” “Expand,” “Monetize,” “Style,” and” Assess.” And at the very bottom you’ll see the settings choice.
Control panel is your major nerve center (screenshot above), Begin creating is where you create and publish newsletters, Articles is where you can see every one of your previous newsletter editions, Target market is where you can watch who your subscribers are (and damage them down into segments), Grow is where you have access to a referral program (and development tutorials) and boosts to run ads, Monetize is where you can access the beehiiv ad network and monetize your newsletter with advertisements, Style is where you develop your e-newsletter landing page and blog post template, Examine is where you can see all your analytics, and Settings is where you can take care of all of your admin things.
Creating your newsletter
beehiiv makes it very easy to begin creating, with little to no friction. If you’re simply starting out, and have an idea you intend to blog about, I advise simply going to the “Write” area in the navbar and clicking on “Start creating”.
You can modify your template and designing later on– concentrate on the material initially.
As you can see, beehiiv’s editor supplies a clean and easy to use user interface for composing.
Once you begin composing, you can maximize headings, add links, and design your material just how you such as.
beehiiv gives you tons of options for various types of material like videos, web links, images, and a lot more.
The team at beehiiv is likewise continuously launching product feature and updates so I make certain there will certainly be a lot extra material features depending upon when you read this.
Optimizing your setups and templates
As soon as you have a newsletter that’s ready to send, it’s time to create your e-mail template and adjust some setups.
Right here, you can update the name of your newsletter, provide it a description, add your logo, activate or off a welcome email to first time subscribers, and much more.
Next, you can head over to the “Email Template” tab to make your design.
You can modify history colors, boundaries, spacing, font styles, picture formats, and a lot more. I’m not going to undergo ever solitary point you can optimize with your email template because it’s a whole lot. Simply try out the system for free and see it on your own!
Necessary beehiiv features
beehiiv has tons of fantastic features that make it a terrific posting platform for any newsletter maker.
Below are a few of the crucial features you can locate with beehiiv:.
Newsletter builder
At its core, beehiiv is an e-newsletter posting system. It makes it super very easy to write and send e-mails. I stated over some of the things you can do with your settings and email design so I’ll save you some added reading.
Things to keep in mind with beehiiv’s newsletter builder is that it has a really modern-day and minimalistic feeling. It’s most definitely among the far better email editors I have actually ever written in.
Website hosting
When you develop a beehiiv newsletter, every one of your newsletters (if you desire) survive a web site. Think of it as a website for your e-newsletter that’s a home to every one of your previous problems of your newsletter, and a location where individuals can register for your e-newsletter.
If you’re familiar with Substack, it’s practically similar to that.
All plans, including the complimentary one, offer you a website. Nevertheless, the free plan locations your website on a beehiiv subdomain so if you want to include a custom domain name to remove all the beehiiv branding you’ll need to update to a paid plan.
Subscribe forms
Obtaining customers is very important. Besides, that’s why you have a newsletter right?
With beehiiv, people can subscribe to your newsletter directly from your beehiiv website or via embed types.
If you already have a site, and desire individuals to sign up for your newsletter from your existing site, you’ll need to make use of an embed form. This is what I make use of on this website (you can see the sign-up embed on the right hand column of this article if you scroll up).
With embed kinds, you have three various alternatives– a full width, a dealt with width, and a slim installed. I directly use the slim embed.
You can find the code snippet for these embeds in the “Subscribe Kinds” tab in your settings.
There’s also an alternative for acknowledgment tracking if you want to forward UTM parameters for tracking functions– pretty cool.
However, there are a few features I wish beehiiv had when it came to subscribe features. I’m sure the team is servicing updates for these, however I mentioned a couple of concerns I had in the pros and cons section listed below.
Referral program
Among the amazing things concerning beehiiv, that I have yet to see in any other newsletter platform, is an option for creating a referral program.
You can motivate existing subscribers on your listing to ahead your e-mails to close friends and colleagues and if they obtain other individuals to register for your checklist, you can reward them. These benefits can be in whatever kind you want. I have actually seem numerous e-newsletter companies give benefits in the form of merch and sticker labels.
This can seriously turn your clients right into a word of mouth growth engine for your newsletter– offering you one more avenue for growing your email list.
However, to obtain access to the referral program feature, you’ll need to update to a more premium plan. I’ll review all the plans later on in this article.
Costs memberships
They say all you require to earn a living online is 1,000 true fans. Membership revenue is absolutely a monster of its very own. If you’re seeking a platform to monetize your e-newsletter, this is it.
With beehiiv, you can create “costs” concerns of your e-newsletter that are only sent out to paying customers. This can be extremely rewarding depending on what your newsletter needs to supply. For instance, Trends.co is a preferred costs e-newsletter that produces millions in profits a year just by having pay-only newsletter content.
Data analytics
Among things I love regarding beehiiv is just how tidy and easy the analytics are. You get real-time day on exactly how your newsletter is doing, with open/click prices and subscriber matter Kea Marketing LLC Beehiiv.
You get accessibility to all the metrics you need to obtain a bird-eye view on how your e-newsletter is really doing. Logging into your control panel and seeing that subscriber matter go up is absolutely a dopamine booster.
beehiiv pricing plans
beehiiv supplies four various pricing plans. You can check them out listed below.
The (complimentary) Launch plan provides you whatever you need to start and grow your e-newsletter (approximately 2,500 subscribers).
The Scale plan ($ 49/month) offers you every little thing in the Launch plan with the enhancement the ad network, referral program, custom-made domain name, polls, and accessibility to costs registrations. This is the plan I am on.
The Max plan ($ 109/month) provides you whatever in the Grow plan with enhancement of priority assistance and getting rid of the beehiiv branding.
All of these plans are fairly charitable in my opinion.
For instance, if you have 100,000 customers you will pay around $329 each month. As opposed to some rivals, like Kit (formerly ConvertKit), that would bill $679 each month for the exact same quantity– making beehiiv a terrific Kit alternative for many customers.
I’m not sure just how the system business economics work on this, yet beehiiv is certainly less expensive (at the moment) than what it can be.
beehiiv advantages and disadvantages
Certainly, with every platform, it has its pros and cons. Below are several of the advantages and disadvantages I have actually personally experienced while utilizing beehiiv:
Pros of using beehiiv
Here are several of the pros of using beehiiv as your e-newsletter platform of choice:
Easy to establish and begin sending out e-newsletters free of charge.
Tidy and contemporary client analytics.
Lots of flexibility with e-mail layouts.
Referral program feature.
Web site hosting.
Create costs choices to generate income from.
Surveys.
To be sincere, I haven’t seen an additional e-newsletter platform that has had the ability to package all of these features together so well.
But certainly, I do not want to be biased so I’m going to discuss some disadvantages.
Cons of using beehiiv
Right here are several of the disadvantages I have actually located while using beehiiv:.
Limitations around incorporating Webflow and beehiiv.
Limitations around including personalized fonts.
I make use of Webflow as my site building system of selection (I finished from WordPress and Squarespace a very long time ago). I’m not mosting likely to enter way too much information why I enjoy Webflow so much yet you can read my Webflow evaluation if you would love to discover more.
Right now, there really is nothing else means I can incorporate beehiiv with my Webflow site aside from using an iframe embed. I directly don’t such as making use of iframe’s due to the fact that they often tend to reduce my website a little bit. Every time a page on my site (with a beehiiv embed) loads, the sign-up embed is the last thing to fill on the web page. It’s extremely recognizable when you’re on a sluggish web connection. However I can navigate that.
The major gripe I have is that I can’t make use of a regular Webflow form (which I like making use of). There are means around this by using a tool like Zapier however that would certainly simply include added prices that I do not need. To be truthful, this is even more of a Webflow con over a beehiiv con but I believed I would certainly state it.
Besides that, I still believe the pros much outweigh the cons here. I’m also confident that Webflow will eventually create a better method to integrate with beehiiv.
Final Thought
In general, beehiiv is a terrific option for anybody wanting to dive into the globe of email marketing and newsletters.
The capability of this newsletter system far outweighs lots of that are presently on the market. And with a generous free plan, you truly have nothing to shed for trying it.
The paid plans are likewise fairly economical of what they are. Paying just $329/month to have 100,000 subscribers on your list is unusual. If you were to have a newsletter with 100k subscribers, and all of these features beehiiv has, it might cost you well right into the thousands monthly.
Anyways, I do not create evaluation posts typically. I only do when I actually use the tool myself and would certainly advise it to a good friend.
I wish you found some quality on whether beehiiv is an excellent platform for you.